I have many people contacting me about a newborn photo session, but they don't like the prices, they say it's too expensive! Sure I'm only pressing a button, right?
Let me explain what is included in the price.
Skill, knowing not only how to 'press the button' but how to make sure the light is right, the composition is pleasing to the eye, knowing how to safely handle and pose the baby, knowing what works, knowing what colours go together. Knowing how to use the appropriate software to create the best image.
Time, time spent learning - I started learning about art, composition, colours when I was 6 or 7, and that has never stopped. Time learning and experimenting with photography.
Time spent before the session getting everything ready, choosing the backgrounds props and accessories, usually around an hour, time to pack it all to the car, time to drive to your home, time to set up, time to settle the baby and work with the baby, taking time and not rushing, to get the best results and keeping mum and baby happy, session usually takes 2 to 3 hours, but it could be even 4 if the baby is unsettled, time to pack up again, and to drive home again, time to unpack the car and put the props away, wash and dry all the blankets and wraps, another hour or two gone, time to download the photos to the computer, and make copies, another hour, time spent editing and correcting the photos - anything between 15 minutes to an hour per photo. Time to upload the photos to an online gallery and order products.
Time spent advertising, promoting, writing blogs.
Money, yes money. Money spent on never ending education, on courses and workshops. Money spent on insurance. Money spent on the gear and equipment. Money spent on professional software, like post-processing software or online gallery (yup, not free). Money spent on traveling - I only charge additional fee for over 30 miles. Money spent on all those little cute hats and wraps (£5-20 a piece), money spent on blankets and baskets (£15 - 50 a piece). Money spent on advertising, money spent on 'model calls' and 'offers'.
So when you are buying a print please don't expect to pay for the cost of the paper and ink.